GIRL BOSS
THE RISE AND FALL OF A MID-30S
Speaker / Strategist / Go Full Out Podcast Host
It felt like something had to be wrong with me, because nothing was wrong with my life.
"I'm Miserable."
In the summer of 2024, I was sitting on the ledge of my brand new saltwater pool while my three-month-old son napped upstairs, and I looked at my partner and finally said it out loud:
But none of it felt the way I thought it would.
I had a thriving wedding planning business running triple wedding weekends while I floated in my pool on Saturdays. I had ended my collegiate dance coaching career as a Division I National Champion — my teenage dream realized. I had the house, the baby, the stellar reputation, and the revenue goals.
I was performing "woman who has it all" extremely well.
outgrowing your own life.
It doesn't happen when everything falls apart. It starts feeling off when it still looks successful from the outside. You're hitting your marks and smiling happily in the photos. But your actual self is somewhere backstage wondering how much longer this act will go on.
Every identity I had carefully choreographed started unravelling at the same time. The version of myself I'd spent years introducing to the world no longer matched who I was becoming.
That's what nobody tells you about
So i closed my six figure business on purpose. at its peak.
What would happen if I stopped trying to package myself into one thing?
I started building in public. I let people watch the pivot in real time.
I stopped trying to sound like the right kind of entrepreneur and went full out as myself instead.
The more I trusted my real voice, the more everything expanded.
Fifteen years of coaching taught me how to recognize the real thing in someone before they could see it in themselves. A decade running my own business taught me how to shape it into something the world could actually feel.
I’m Heather Davis
I now get paid to be fully, creatively, and publicly me. And I help other women do the same thing.
Because self sells.
The work should move people before it explains itself.
Artistry:
WHAT I BELIEVE IN
The goal is not to sound impressive. It's to become so specific, so honest, so unmistakably you that the right people feel it immediately.
Truth:
You cannot build a brand around a version of yourself you've already outgrown.
Embodiment:
People feel your work before they understand it. The visuals, tone, pacing, energy, and world-building all matter.
Atmosphere:
Moving in silence turns into moving in circles. Your vision gets louder the second you stop hiding it.
Expansion:
I live in Sewickley, PA with my husband, son, and very good boy Hugo. I will eventually split my time between here and my favorite geographical muse: New Orleans.
Running is my meditation.
Some of my musical heroes include: Chappell Roan, Vanessa Carlton, Kesha, Kacey Musgraves, Lorde, Lady Gaga, Doechii, Florence + the Machine, Billie Eilish, and Taylor Swift.
I was born and raised on Long Island, New York. Egg everything bagels forever.
Gel manicures give me superpowers.
Why add the ‘inc.’ to my name? To create space to be all of the things I am today, and allow room for whatever is yet to come.
Fun Facts
about me
GO FULL OUT
LISTEN TO THE LATEST EPISODE OF
Press play weekly for a reminder that your inner voice is worth turning up.
