From the inside, it's invisible. From where I stand, it's obvious.
Let’s make being yourself the business model.
Feeling cosmically redirected?
Your future self sent you here if…
You already know what needs to change. Let’s build it.
You’re stuck between “this still works” and “this no longer fits."
You have folders full of screenshots, moodboards, voice notes, and ideas, but no clear direction tying them together.
Your audience knows you for one thing, but your creativity wants to go somewhere else.
You’ve been “soft launching” the next version of your life for over a year.
You’re tired of carrying every creative and strategic decision by yourself.
Going solo while making a career pivot, launching something brand new, or letting go of what doesn’t work completely gives most women major stage fright.
But the cost of wasted time, energy, and years of waiting in the wings will outweigh the risk of going for it.
Your calling doesn't have an understudy.
THE ONE WOMAN
SHOW STOPS NOW.
You're invited to
Go Full Out™ with me.
face your reinvention
Every transformation follows the same path: make your move, become recognizable, and take center stage. Most clients begin with a VIP Day. It's where we clarify what's changing, identify what deserves your energy, and build the roadmap for what comes next.
From there, some women need messaging. Others need visual direction, launch support, or ongoing creative partnership. We'll build the right path together. Every offer below is designed to move what's been living inside you into something people can see, feel, and connect with.
Most engagements unfold over 90 days.
STEP
MAKE YOUR MOVE
one
For the woman whose work technically still works, but no longer feels like her. Made for pivots, reinventions, rebrands, and the early stages of becoming more visible as the version of yourself you want to be known for.
Clarify the direction.
A private creative direction experience at my home studio in Sewickley, PA, or virtually, your choice. Consider it your backstage pass to the next version of your life. We'll spend the day clarifying the direction, shaping the structure around it, refining the messaging, and mapping exactly what comes next.
You'll leave with a clear creative direction, refined positioning and messaging, priority action steps, and a personalized roadmap for the next chapter of your work. Come ready to work. Lunch and coffee are on me.
$1,500
GO FULL OUT™: THE VIP DAY
Thirty minutes of creative direction for the woman who has something she can't stop circling. Bring the idea, the pivot, the thing you keep almost doing. We'll figure out what it actually needs.
You'll leave with clarity on the next move. If it points toward a larger body of work, we'll know that too.
$150
GO FULL OUT™ POWER HALF HOUR
Most clients start here.
Every vision needs visuals to match, and this offer is your invitation to see the world you’re building before anyone else. Includes full-scale creative direction from pre-production to the final shot.
Starting at $2950
SHOOT DIRECTION
"Get ready to be pushed to do uncomfortable things, but know that leaning into the things that scare you will make your time multiply. Be open to directions and opportunities you never considered." - Katelyn Werner, Field & Hand Floral
New words for your website that translate your values, reflect who you’re becoming, and actually sound like you...delivered in a week!
Starting at $1950
WEBISTE COPY IN A WEEK
“Heather not only deeply understands and believes in my vision, but knows how to bring it to life. She’s helping me expand, strategize, and 10x my dreams in a world that often doesn’t see them." - LJ Coglianese, Mind by LJ
A cut through the noise (and nerves) container where we take your vision out of your head and shape it into a pitch that lands with your dream people.
This is a co-led pitch partnership where I help refine your idea, craft a curated, nonboring ask, and stand beside you as you pitch it.
Starting at $1950
power pitch
“I do a lot of manifesting, brainstorming, workshopping in my own head, but I wanted a professional, action oriented person to help me sort through my goals and vision.”
– Serena Bridges, Your Astro Girl
“Sometimes you’re too close to the vision to actually see what it needs. Having another perspective changed everything for me.”
— Nicole Andersen, Starwitch Metals
STEP
BECOME RECOGNIZABLE
two
Build the brand.
For the woman whose work is ready to look as strong as it actually is. This is where your brand gets built, or rebuilt, around who you are now. Messaging, visuals, and creative direction, all coordinated through me so nothing gets lost between the strategy and the execution.
If your current words feel stuck in a past life, I’ll translate your voice and new direction into copy that clicks with your people. Website copy, messaging strategy, brand language, bios, sales pages, and launch copy built around the version of you that's ready to be known.
Full website copy begins at $1950
Need something smaller? A la carte bios, captions, social copy, and more are available.
BRAND COPY THAT SOUNDS LIKE YOU
Your work as it lives and breathes. Most clients come to this after the copy is done, because the shoot should reflect the messaging, not the other way around. Full-scale photo/video direction from concept to camera roll: Creative team matchmaking, timelines, shot planning, styling, logistics, and on-site direction.
You show up. I make sure it looks like you.
Starting at $2950
BRAND SHOOT DIRECTION
“My copy tells an actual story now. It feels like it’s inviting people into the experience instead of just explaining what I do.”
— Hannah Timm, Hannah Timm Stylist
“The photos, styling, florals, website, and copy finally made everything feel alive.”
— Cassandra Baden-Turner, The Muse Method
“I wanted to move beyond just weddings and start acting more as an artist. I just didn’t know how to bridge that gap yet.”
— Marah Frank, Wild Botanical
STEP
TAKE CENTER STAGE
three
For the woman turning private potential into public recognition.
This is where it gets loud.
Launch it publicly.
A launch should feel like opening night, not a checkbox. I direct the strategy, creative, and execution around your debut, scoped specifically to your work and your audience. That might mean a brand music video, a digital rollout, an IRL event, post-launch visibility support, or some combination of all of it.
Together, we'll decide what belongs in the rollout, who needs to hear about it, and how to make the moment land with the weight it deserves.
Starting at $1500
LAUNCH DIRECTION
Your work is already out in the world. Now it's time to directly ask for the clients, collaborations, and opportunities you truly want. If you have a creative crush, a bold idea, or a note to your dream people you haven’t sent yet, we work together to refine the pitch and sharpen the angle. Written materials first, then a live working session to finalize and prepare you to actually hit send.
That ideal client, collaboration, or opportunity? This is how you get it.
Starting at $1500
SHOOT YOUR SHOT
“You telling me what to do and when was the perfect push. The things I accomplished in four months probably would have taken me a year on my own.”
— Katelyn Werner, Field and Hand
GO FULL OUT
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